You’ve heard the words boho chic thrown around before, especially as a style applied to celebrities like Sienna Miller, Kate and Ashley Olsen and Zoe Kravitz. But do you really have to be living the art-inspired lifestyle to wear a bohemian dress? No! A beautiful bohemian dress is for the painter as much as it is for the corporate businesswoman. Let’s take a closer look at this trend, and why you’ll love it.

What is bohemian?

Bohemianism is a word whose meaning has changed over time. It has been used (sometimes in cruel ways) to describe cultures, it has been a catch-all phrase to define alternative lifestyles, and it has been co-opted by celebrities and Instagram influencers. However, at its heart, bohemianism has much healthier roots. To live a bohemian lifestyle is to be free-thinking, nature inspired, unconventional and artistic. As with every movement, fashion follows. The long colorful dresses, scarves and jewelry of the movement have given way to today’s beautiful bohemian dress, which flows and flatters for every occasion.

Key points of a bohemian dress

While some things fall in and out of fashion, like tie dye and bell bottoms, once the bohemian dress hit the market, it has stayed with us in one form or another over the decades. In the 60s it was caftan-style and wildly patterned. In the 80s it resembled a mumu. Today, however, the bohemian dress is a beautiful, stylish garment loved by women everywhere for its comfort and charm. The hallmarks of a bohemian dress are, loose and flowing, very comfortable, unrestrictive, bold in pattern or color, and below the knee in length.

Why is a bohemian dress always on trend?

Fashion may be cyclical, but there is a very good reason why a bohemian dress is always in style – it empowers women. It’s no secret that the world of fashion has not always been kind to women. From the restrictive corsets of yesteryear to the ankle shattering lobster shoes from Alexander McQueen, fashion has been used to subjugate, demean and in some cases hurt women for centuries. Fashion has been polarizing in equality and respect. Women who travelled alongside men in the early days of arctic exploration were lambasted in the papers for wearing pants while their male counterparts were praised for their brave purists. In the 80s large shoulder pads gave the impression of male shoulders to “carry the burden of work.”

On the other hand, a bohemian dress does none of this. It does not call attention to the body. It does not restrict the body. It does not make a political statement. It is simply a comfortable garment that empowers women to look great while going about being awesome. It is not a “special wear” item that cost hundreds but only comes out of the closet once a year. It is women’s best friend in the closet.

This is the one garment that takes you from the beach to the date to the boardroom with simply easy changes in jewelry, a duster or blazer and footwear. No pinching waistbands. No gaping buttons over the chest. No controversy – just put on a bohemian dress and be yourself.

Figure flattering. Always

The key to a flowing dress is in the fabric. When the fabric is the right weight and has the proper drape, it skims every figure in the most flattering way. You can see this point demonstrated in fast fashion. Cheap materials and shoddy workmanship mean clothing that does not drape or keep it’s shape. That is why a bohemian dress that is not properly tailored does not flatter, but a long and flowing properly constructed one elevates your look. Dresses do not have to be bodycon or have boning to be flattering.

Buy a bohemian dress – or two

If your closet does not already have a bohemian dress, what are you waiting for? This is a garment that is so much more than a dress. It stands the test of time as an empowering, figure flattering dress that will never truly go out of style. It is a wardrobe staple that can go anywhere with a few accessory changes. It is designed for women that live life on their terms, whether that woman identifies as bohemian or not. Join the comfortably stylish and buy a bohemian dress today.